Actual built-in oven is a new built-in oven designed for Whirlpool. Crafted with a focus on simplicity and affordability, this entry-level electric oven is set to make waves across Europe in 2023. By blending seamless human-computer interaction, clean lines, and thoughtful material choices, the New Actual is designed to meet the diverse cooking needs of every household.
Year
2023
Our Vision
Where modern minimalism meets intuitive design.
The NOI Creative team played a key role in refining the layout of the oven door and control panel, ensuring a seamless and cohesive look. We also developed a new design language for the knob, perfectly complementing the sleek, modern handle to create a harmonious user experience.
The NOI Creative team played a key role in refining the layout of the oven door and control panel, ensuring a seamless and cohesive look. We also developed a new design language for the knob, perfectly complementing the sleek, modern handle to create a harmonious user experience.
Challenge
With a harmonious balance between the knob and handle
With thoughtful attention to material selection and intuitive control elements, the New Actual delivers on both functionality and style, while staying true to Whirlpool’s iconic design heritage.
With thoughtful attention to material selection and intuitive control elements, the New Actual delivers on both functionality and style, while staying true to Whirlpool’s iconic design heritage.
Our
Process
Process
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Outcome
